To celebrate the Australian outback and its wildlife, De Bortoli Wines are releasing three new red varieties that embody what it means to be Australian. “Dark, Bold, Intense, Mysterious…” are words that describe both the notorious animals that lurk throughout Australia and the three wines that stem from the warm regions of Heathcote and Rutherglen; Tempranillo By Night, Ssshiraz, and the 8 Legged Red (Shiraz Durif).
To bring these wines to life, De Bortoli has partnered with Augmented Reality veterans, Rock Paper Reality and hosting platform 8th Wall to develop a best-in-class consumer experience with Web Based AR.
This is where technology and wine come together!